DZNG

DZNG

DZNG featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Art Of Living

The organiser for the Hong Kong Houseware Fair had 2 objectives. Firstly, to elevate the show’s image, secondly was provide a physical trend forecast display area. From this, a welcome/signage installation was created at the venue’s main foyer and exhibition hall entry inspired by the trend research. Selective colours and forms were used to create abstract interior settings. For the physical trend forecast display 4 categories of future trends provided by the houseware industry were curated in a similar visual merchandising technique to narrate the stories of the displays to the visitors.

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Centrestage 2018

Centrestage being one of Asia’s premium fashion events was held at the Hong Kong Convention and Exhibition Centre for 4 days. Over 220 fashion brands occupied a 7000 square meter area. The event organiser gave 3 communal areas at the event to elevate the show’s ambience. To reflect the design concept, Tomorrow Lab a series of futuristic industrial laboratory themes were created to evoke the visitors’ imagination. Various installations were developed, starting at the venue’s entry concourse area then leading into the exhibition hall’s central display and catwalk arena.

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Art Farm

The mission to design the guesthouse is in a way that bring the guests an immersive experience of art. The concept of this guesthouse is by using brass element and abstract geometric shapes to create a new Art Deco style guesthouse and integrate with Jiangnan elements, walls in dark blue, furniture and sofas in red and orange,curtains with brass colour at the bottom part in order to present a combination of Chinese and Western luxury taste space.

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For Georges Rousse

The keywords of designer Hasong Lee's work are Symbolism, Formativeness, Sense Of Space, Architecture, and Visuality. She recently thought that the trophy was the best fit for all of this. Trophy enables as many people as possible to celebrate competition or figure or date and symbolize. Through this, she intends to escape the fixed limitations of the existing trophies, and to design the trophies as her formative objects with more diverse stories and new memorials and symbolism. LEE actively used Optical illusion, Anamorphosis, and Metalworking techniques in this project.

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Mixed Reality

To solve the task of presenting the energy strategy of the city, a hologram was chosen as the tool. It was needed to develop the interior and exterior of the stand, taking into account the strict limitations of the technology to re-invented the hologram technology. Instead of 1 layer, designers used 3: a hologram, a background, a projection onto the floor. All layers worked synchronously. The graphics had to comply with strict rules in order not to break the magic. Tried to stick to minimalism and focus on achieving the illusion of the presence of real objects and a sensation of energy literally in the air.

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City Details

The showcase of design solutions for hardscape elements City Details was being held from October, 3 to October, 5 2019 in Moscow. Advanced concepts of hardscape elements, sports- and playgrounds, lighting solutions and functional urban art objects were presented on an area of 15 000 square meters. An innovative solution was used to organize the exhibition area, where instead of even rows of exhibitor booths there was built the city’s working miniature model with all the specific components, such as: the city square, streets, a public garden.

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