The project refers to the interior, landscape and lighting design of the communal areas of a new destination and leisure service small scale mall. The deliverable was to create by spatial design a laid back atmosphere, right in the heart of Bucharest. A welcoming, upper scale and experiential gathering point, so that it could become a community based destination and experience provider. The proposal focused on Research Informed Design, Future Cities design methodology and Storm water Management Practices with a view to establishing a sustainable urban place to be embraced by all.
The Mtn Dew AMP Game Fuel Celebrity PRO-AM was a pre-release exhibition pairing gaming professionals with celebrities to highlight the new 2v2 game mode in Call of Duty: Modern Warfare and give consumers a sneak peek at the new MTN DEW AMP GAME FUEL can. The activation, hosted as a P.R. event for the brand’s Call of Duty partnership, was broadcast live through Twitch to reach consumers directly.
The project hopes to create a blueprint for rural life in the future. The key vision design integrates the design style of Memphis School. It abstracts the "mountain, water, fish, bridge" and other elements with the local characteristics of Zhangyan Village to form the visual identity of this event. The overall vision of the project starts from the specific sections of the exhibition, speech, workshop, and market to carry out the spatial narrative, conveying the concepts of rural, sustainable, future, innovation.
Nickelodeon, a division of Viacom, had a twofold goal of celebrating 20 years of the SpongeBob SquarePants franchise while generating media buzz. Glow Studio celebrated SpongeBob SquarePants and attracted media coverage by engaging SpongeBob fans in a way not done before: working at the Krusty Krab. Using novel design approaches, Glow Studio created an immersive, beautifully crafted, fully working Krusty Krab environment. creating unparalleled engagement on the show floor.
The keywords of designer Hasong Lee's work are Symbolism, Formativeness, Sense Of Space, Architecture, and Visuality. She recently thought that the trophy was the best fit for all of this. Trophy enables as many people as possible to celebrate competition or figure or date and symbolize. Through this, she intends to escape the fixed limitations of the existing trophies, and to design the trophies as her formative objects with more diverse stories and new memorials and symbolism. LEE actively used Optical illusion, Anamorphosis, and Metalworking techniques in this project.
The mission to design the guesthouse is in a way that bring the guests an immersive experience of art. The concept of this guesthouse is by using brass element and abstract geometric shapes to create a new Art Deco style guesthouse and integrate with Jiangnan elements, walls in dark blue, furniture and sofas in red and orange,curtains with brass colour at the bottom part in order to present a combination of Chinese and Western luxury taste space.
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