DZNG

DZNG featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Rook

The word Rook means tower and it was chosen metaphorically to hint a strategy game on an entertainment chessboard. The design concept based on the contrasting nature of White and Black, created an interplay between old and new allowing various metaphors to enable this link between past and present. While taking into account the building history and location, elements of adaptive reuse were employed accentuated by materials and patterns in order to emit the element of time from a minimalist perspective.

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Social Gastronomy

In Social Gastronomy, celebrity chefs with grassroots groups showed how "less than perfect" ingredients can be salvaged and transformed into a "more than perfect" feast for social good. The event proved private kitchens as key sites for social innovation, raised awareness of food waste reduction: over 3,600 tons of food are discarded daily and half are edible; it also takes 1/3 of solid waste landfill space. Guests reflected on ‘imperfect’ ingredients value, turned surplus food into healthy and delicious dishes. A cookbook is published to educate the next generation.

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Hotel Minho renewal and extension

Hotel Minho renewal and extension project starts from a building constructed in 2006, now renovated with new public areas and spa. The extension was designed to be very simple and in some spaces, highly introverted, retaining the existing structures and introducing the main new areas in the floors below the guests entrance. Pursuing a stronger relation with the site, local materials, constructive traditions and vernacular architectonic icons, the new extension used locally sourced chestnut wood as one of the main features.

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Be a Changi Millionaire Grand Draw

Visual Studio had the opportunity to design for Changi Airport Singapore, the 'Be a Changi Millionaire' grand draw event which happened to be during Singapore's jubilee celebration year. The theme selected was call 'SG50' which means celebration the nation's 50th birthday. The set up and designs are inspire by every aspect of a typical Singaporean life drawing back its relation to the theme.

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A TRANSFORMATION FORMULA

With the task of building a dream that would become the seed of change in people’s hearts, we came up with a four-element approach: defining a department’s identity (where we synthesized their Balance Score Card to 5 attitudes represented by visual icons which assembled a transformation formula), designing the culture, training change agents and creating a communications campaign system that would keep the new culture in people’s minds everyday.

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Salon de TE

An introductory space design of 1900m2 was required, before visitors explored the 145 international watch brands within the Salon de TE. To capture the visitor’s imagination of luxury lifestyle and romance a “Deluxe Train Journey” was developed as the main concept. To create dramatization the reception concourse was converted into a daytime station theme juxtaposed with the interior hall’s evening train platform scene with life-size train carriage windows emitting storytelling visuals. Lastly, a multifunctional arena with a stage opens up to the various branded showcases.

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